Privacy Policy

Welcome to GharLo (“Gharlo.pk”, “GharLo”, “we”, “our” or “us”). This Privacy Policy explains what personal information we collect, how we use and share it, how long we keep it, and the choices and rights you have. It applies to the Gharlo.pk website, the GharLo mobile application for Android and iOS (the “App”) and our related real estate services (together, the “Platform”).

By creating an account or using the Platform you acknowledge that you have read this Privacy Policy. If you do not agree with it, please do not use the Platform.

GharLo is a real estate marketplace in Pakistan. The Platform lets people:

• Search, compare and save properties for sale or rent
• List properties for sale or rent and promote listings
• Contact property owners, agents and agencies
• Browse housing projects, videos and blog articles
• Create and manage a user, agent or agency account

Account information. When you register we collect your name, email address, mobile phone number, city and password (stored only as a secure hash, never in readable form). You may also add a profile photo. Agents and agencies may add agency details such as agency name, logo and contact information. Where required for verification we may ask for your National Identity Card (CNIC) number.

Sign in with Google or Apple. If you choose to sign in with Google or Apple, we receive your name, email address and an account identifier from that provider. We never receive your Google or Apple password. If you use Apple’s “Hide My Email”, we receive an Apple relay address instead of your real email.

Property listings. When you post a listing we collect the details you enter, such as title, description, property type, price, size, location and map coordinates (typed in by you), photos, video links, amenities, installment plans and the contact numbers you want buyers to use.

Inquiries and messages. When you send an inquiry about a listing we collect your name, email, phone number and message, and deliver them to the listing’s owner or agent.

Support, reports and blocks. We keep the support tickets you open and our replies, any listing you report together with the reason you give, and the senders you choose to block.

Saved properties. In the App, properties you save to Favorites are stored with your account.

Promotion packages (Featured, Hot and Super Hot listing credits) are paid by manual transfer to one of the Easypaisa, JazzCash or bank accounts shown at checkout. To verify your payment we collect the account you paid into, the transaction ID or reference you enter, a screenshot of the payment that you upload, and the order details and total.

We do not collect or store your debit or credit card numbers, bank login details or wallet PINs. Payments themselves are processed by your bank or wallet provider under their own terms. Package purchases are not offered in the iOS App.

Mobile App. The App does not contain advertising or third-party analytics SDKs, does not access your advertising identifier, and does not track you across other companies’ apps or websites. When the App talks to our servers, our servers record standard technical data such as IP address, device and operating system type, app version and the date and time of the request. We use this to keep the service secure and working. Your sign-in tokens are stored in your device’s secure storage (iOS Keychain / Android Keystore).

Website. When you visit Gharlo.pk we automatically collect your IP address, browser type, operating system, device information, language settings, pages viewed, referring URLs, dates and times of visits and similar usage information, including through cookies (see Section 6).

The App asks for access to your photo library only when you choose to add photos to a listing, set a profile or agency picture, or upload a payment screenshot. Only the photos you pick are uploaded. You can change this permission at any time in your device settings.

The App does not access your camera, microphone, contacts or device location. Property locations are typed in by you.

We use your information to:

• Create, secure and manage your account and sign you in
• Publish, display, moderate and promote your property listings
• Deliver inquiries between buyers, tenants, owners and agents
• Verify payments and add promotion credits to your account
• Answer support requests and handle reports of content or users
• Detect, prevent and investigate fraud, spam, abuse and security incidents
• Improve search, recommendations and the overall Platform
• Send service messages (for example verification codes, password resets, order and support updates)
• Send newsletters or offers where you have agreed to receive them
• Comply with legal obligations and enforce our Terms & Conditions

We process personal information on the basis of your consent, to perform our contract with you, to meet legal obligations, or for our legitimate business interests where these do not override your rights.

The website uses cookies and similar technologies, including Google Analytics, Google Tag Manager and Meta Pixel, to keep you signed in, remember your preferences, measure traffic and the effectiveness of our marketing, and show relevant advertisements. You can block or delete cookies in your browser settings, although some parts of the website may then not work properly.

The mobile App does not use cookies or these tracking tools.

We do not sell your personal information.

We share information only as follows:

• Publicly on the Platform: your listings, including the photos, location and contact numbers you add to them, and your agent or agency profile are visible to everyone.
• With the people you contact: inquiries you send are delivered to the listing’s owner or agent.
• With service providers that host and run the Platform for us, such as cloud hosting, Amazon Web Services (file and image storage), email and SMS delivery, Google Maps, and Google and Apple sign-in. They may use the information only to provide their services to us.
• Within GharLo with staff and our internal customer-management (CRM) system, to handle listings, payments, leads and support.
• For legal reasons: with authorities or professional advisers where required by law, to respond to lawful requests, or to protect our rights, users and the public, including to investigate fraud.
• In a business transfer: if GharLo is merged, acquired or sells assets, subject to this Privacy Policy.

The Platform relies on services from third parties, including Google (Sign-In, Maps, Analytics, reCAPTCHA, Tag Manager), Apple (Sign in with Apple), Amazon Web Services, Meta (website only), WhatsApp, and email and SMS providers. These providers handle information under their own privacy policies, which we encourage you to read.

We protect your information with measures such as:

• HTTPS encryption for all data sent between your device and our servers
• Hashed passwords and short-lived, rotating sign-in tokens
• Encrypted token storage on your device
• Restricted, role-based staff access
• Firewalls, secure server infrastructure and regular security updates

No internet service can be guaranteed to be completely secure, but we work to protect your information and to respond quickly to any incident.

We keep personal information only as long as we need it:

• Account and profile data: for as long as your account is open.
• Listings, inquiries, support tickets, favorites and blocks: until you delete them or delete your account.
• Payment and credit records: kept after account deletion, in anonymised form, as long as required for accounting, tax and dispute purposes.
• Server logs: for a limited period for security and troubleshooting.

When information is no longer needed it is deleted or anonymised. Deleted data may remain in backups for a limited time until they are overwritten.

You can delete your account and associated data at any time:

• In the App: open Profile → Delete account and confirm. Deletion takes effect immediately.
• Without the App: follow the steps on our Account Deletion page or email us from your registered email address.

When your account is deleted we erase your name, phone number, CNIC, profile photo, agency details and linked Google/Apple sign-in, and delete your listings, received inquiries, support tickets, saved properties and blocked senders. You are signed out on all devices. Payment and credit records are kept in anonymised form as described in Section 10. Photos you uploaded are no longer shown on the Platform but copies may remain in our file storage for a period; you can ask us to remove them by emailing us.

You can:

• Access and update your profile information in your account settings
• Edit or delete your listings at any time
• Request a copy of the personal information we hold about you
• Ask us to correct or delete your information
• Withdraw consent where we rely on it, for example for marketing
• Change photo-library access in your device settings

To make a request, contact us using the details in Section 19. We may need to verify your identity before acting on it.

If you have agreed to receive them, we may send property recommendations, new project launches, market insights and promotional offers. You can unsubscribe at any time using the link in the email or by contacting us. Service messages about your account, listings, orders and support are not marketing and will still be sent.

Information you include in a listing is public. Please do not add personal information you do not want others to see. You are responsible for making sure your listings are accurate, lawful and that you have the right to publish them.

GharLo does not verify the ownership, legal status, approvals, documents, pricing or availability of listed properties. Buyers, tenants and investors should carry out their own due diligence. We may review, edit, reject or remove any listing that breaks the law or our Terms & Conditions, and you can report listings or block senders from within the App.

Some of our service providers store or process data on servers outside Pakistan, where data protection laws may differ. We take reasonable steps to make sure such transfers are protected.

The Platform is intended for users aged 18 and over. We do not knowingly collect personal information from anyone under 18. If you believe a child has given us information, contact us and we will delete it.

The Platform may link to other websites and apps, such as YouTube videos or social media pages. We are not responsible for their privacy practices; please read their policies before giving them personal information.

We may update this Privacy Policy when our services, technology or legal obligations change. The new version will be posted on this page with a new “Last Updated” date. For significant changes we will also notify you in the App or by email. Continuing to use the Platform after a change means you accept the updated policy.

For questions, requests or complaints about this Privacy Policy or your personal information, contact us:

We aim to respond to privacy requests within 30 days.

GharLo conducts its business in line with the laws of Pakistan on electronic transactions, consumer protection and online business, and follows widely accepted privacy principles: transparency, fairness, accountability, data security and responsible information management.